COMMITMENT TO PRIVACY – WHAT THIS POLICY COVERS
Motorize is committed to maintaining the privacy of personal information we collect. This privacy statement explains how Motorize collects and uses the personal information we obtain in the course of providing services to our customers.
Motorize provides technology solutions and services to enable auto dealers it partners with ("Auto Dealers") to offer you, the consumer, the ability to access, lease, purchase and seek financing for new and used cars through the Motorize.com website and through Auto Dealer websites powered by Motorize (the "Motorize Service"). Motorize collects and receives information from consumers who use the Motorize Service, including both personal information and non-personally identifiable data. Personal information is information that you provide to us that personally identifies you, such as name, street address and email address. Non-personally identifiable data includes anonymous data collected or received by Motorize when you interact with the Motorize Service, such as IP address, date and time of visit, pages visited and content viewed.
INFORMATION WE COLLECT AND HOW WE USE IT
While you are not required to register or provide any personal information in order to access information posted on Motorize's corporate website, to use the features offered through the Motorize Service, you will need to register with Motorize. When you register with Motorize, we will collect personal information that you supply to us. Registering with Motorize is completely optional. By registering with Motorize you gain access to enhanced features, including Motorize's "My Garage" tool. If you register with Motorize, you will be asked to provide Motorize with personally identifiable information, including name and email address. When you register and sign-in to the Motorize Service, you are not anonymous to us. Motorize may combine information that we have about you with information we obtain from business partners and other companies.
In addition to the foregoing, should you decide to take advantage of auto financing services offered through the Motorize Service, any personal information that you submit on the credit application page(s) ("Credit Information") will be submitted to the Auto Dealer from whom you are seeking financing and the Auto Dealer's third party credit and finance approval partners ("Auto Dealer Partners") and shall be subject to such Auto Dealer's and Auto Dealer Partner's privacy policies. Motorize does not collect or use any such Credit Information. Please see INFORMATION COLLECTED BY AUTO DEALERS AND AUTO DEALER PARTNERS below.
Non-Personally Identifiable Information
Web Beacons, also known as clear GIFs or single-pixel GIFs, are small image files that we may place on web pages and within certain email communication. Working in conjunction with cookies, web beacons allow us to accurately count the number of unique users who have visited a specific page and the number of times those pages are displayed. We can also use web beacons to let us know how many people opened certain types of email communication. This information is only collected in aggregate form and will not be linked to your personally identifiable information. Keep in mind that any image file on a web page can act as a web beacon. Additionally, third-party advertisers may use web beacons in their advertisements.
Without cookies and web beacons, it would be difficult for us to know which services have a larger audience than others, or to offer you all the services and functionality that we do. Tracking audience size helps us to better understand when to launch new services and enhance the current offerings.
When you use the Motorize Service, Motorize automatically receives and records information on our server logs from your browser, including IP address, Motorize cookie information, date/time of visit, pages and information on your interaction with the website, including how often you use the services offered on the website, content viewed and time spent viewing such content, and information on searches you perform and how you use the results of those searches. All browser activity reporting is done anonymously.
Use and Disclosure
Motorize uses information it receives and collects to operate and improve its website and the services offered by Motorize; to personalize the content provided to you through the Motorize Service; to communicate with and respond to your inquiries, to conduct research about your use of the services offered by Motorize; to fulfill your requests for products and services; to help offer you other products, services or other offerings that may be of interest to you; and to provide anonymous internal and external reporting.
If you register with Motorize and provide us with personal information including your email address, we will not use your email address to send commercial or marketing messages without your consent or except as part of a specific program or feature for which you will have the ability to opt-in or opt-out. We may, however, use your email address without further consent for non-marketing, transactional or administrative purposes, such as contacting you regarding specific vehicles, and/or related insurance and finance product or services, which you have expressed an interest in when using the Motorize Service, notifying you of important changes to the Motorize Service or for customer service purposes. If you register to use the Motorize Service on an Auto Dealer website powered by Motorize, we will share your registration information, including your email address, with the Auto Dealer. Please see INFORMATION COLLECTED BY AUTO DEALERS AND AUTO DEALER PARTNERS below.
Motorize will not rent, sell or share information about you with other people or non-affiliated companies, except: (i) to provide the Motorize Service; (ii) when we have your permission; or (iii) under the following circumstances:
- We will provide your information to trusted partners who work on behalf of or with Motorize under confidentiality agreements. These companies may use your personal information to help Motorize fulfill a transaction you requested or communicate with you about offers from Motorize and our marketing partners. However, unless you have granted permission, these companies do not have any independent right to share this information for other purposes.
- We work with third party vendors, partners, advertisers, and other service and content providers. In order to bring you the Motorize Service and to target content, we may share information about you with them, including statistical and demographic data about our users and their use of our services. We will not authorize these third party providers to share your information other than as necessary to provide the services and to enhance user experience through targeting of content.
- As a registered user of the Motorize Service, when you express an interest in a specific vehicle (e.g., add a vehicle to your garage using the "My Garage" tool or click on the "Buy Now" button for a specific vehicle), we will share your registration information with the Auto Dealer that owns the vehicle that you've expressed an interest in.
- If Motorize, or part(s) of Motorize, is acquired or merged with another company we will transfer information about you to the acquiring company.
- Finally, Motorize may share information on individuals it deems necessary to comply with a subpoena or court order, to establish or exercise our legal rights or defend against legal claims, or to cooperate with government and law enforcement officials.
INFORMATION COLLECTED BY AUTO DEALERS AND AUTO DEALER PARTNERS
If you express an interest in a specific vehicle offered through the Motorize Service (e.g., add a vehicle to your garage using the "My Garage" tool or click on the "Buy Now" button for a specific vehicle), your registration information along with the fact that you've expressed an interest in that vehicle, and any other information you submit in connection with your interest about that vehicle (e.g., preferences about vehicle options, finance and insurance products and services, etc.), will be submitted to the Auto Dealer that owns that vehicle. In addition, if you take advantage of auto financing services offered through the Motorize Service, and request pre-approval or submit a credit application, your Credit Information will be submitted to the Auto Dealer from whom you are seeking financing and the Auto Dealer Partner whom the Auto Dealer works with to evaluate credit-worthiness. Information you submit in connection with financing pre-approval or a credit application shall be subject to such Auto Dealer's, and Auto Dealer Partner's, privacy policies. Credit Information may include: name, address, date of birth, social security number, residence type, monthly mortgage/rent, income level, employer's name and employer's address. Motorize does not collect or use any such Credit Information.
Auto Dealers and Auto Dealer Partners use Credit Information to evaluate your application (including, but not limited to, requesting a credit report), locate a lender, provide you with high quality service, deter fraud and, with your consent, inform you of offers for other services that may be offered by the Auto Dealer or by third parties. Auto Dealers may also use this information to confirm your identity if you call them to inquire about your account.
Auto Dealers and Auto Dealer Partners have their own privacy policies that can be viewed by clicking on the privacy links on the pages where Credit Information is collected. Since we do not have direct control over the policies or practices of Auto Dealers and Auto Dealer Partners, we are not responsible for their privacy practices. We recommend and encourage that you always review the privacy policies of Auto Dealers and Auto Dealer Partners before you provide any personal information or complete any transaction with such parties.
ACCESS TO AND CHOICES ABOUT YOUR PERSONAL INFORMATION
Motorize provides you with access to your account registration information and the ability to edit this information at the Profile section of your "My Garage" page. If, upon registration with Motorize, you opted-in to receive marketing messages by email from Motorize and you no longer wish to receive marketing messages, you can unsubscribe at any time by using the unsubscribe link provided in the email you received. Changing your email preferences will not affect communications that are directly related to your registration with Motorize, or the fulfillment of a specific transaction you have requested (for example, an important notice about the Motorize Service, or an acknowledgement of a service request or order). In addition, if you provided us with personal information by registering with Motorize and would like to terminate your account and have your personal information removed from our database completely; please contact us at firstname.lastname@example.org with your request. Once we receive your request, we will take prompt action to delete your personal information from our database. Please note that in order for us to act on your request, we will need you to provide your email address or other previously provided personal information in order to identify you for purposes of completing the data deletion.
Non-Personally Identifiable Information
Motorize does not knowingly or intentionally collect information about children, nor is the Motorize Service intended for children. Users who choose to register are not required to provide information regarding their age. If you believe your child has provided Motorize with personal information, or registered with the Motorize Service, and you would like to have the data removed, please contact us.
HOW TO CONTACT US
328 Main St
Reisterstown, MD 21136
Last Updated: February 21, 2013